Designed to entertain, inform and amuse, eighteen74 is no dry history lesson or string of results or statistics. Instead, it seeks to bring to life all of the periods in the club's history through articles and club memorabilia.
The first issue includes:
# Rob Bauld on his memories of his uncle, the "King" Willie Bauld
# Steve Oliver trawls the evidence to throw new light on the date of formation of Hearts - should it be 1874 at all ?
# Mike Buckle recalls the record-breaking 57/8 season
# Jack Alexander charts the history of the Haymarket War Memorial - and its future # Andrew-Henry Bowie ruminates on Gary Mackay and his autobiography
# Davy Allan and Drew Goldie assess the significance of the 3-2 victory against Hibs in September 1983, a game in which the John Robertson legend was born
# eighteen74 looks at early matches between Hearts and Newcastle United
# Callum Anderson talks about the work of the Hearts Former Players' Association
# The strange connection between Hearts and pigeons! Featuring stunning rarely seen before imagery, the 36-page all-colour magazine is on sale priced at just £3 ... and will be sold through the Hearts Superstore at Tynecastle and CityStore at St James' Centre.